Terms of Service

Last updated: 1 January 2026

1. Agreement

These Terms of Service govern your use of the MadGTM website and any services you purchase from us. By using this site or engaging us, you agree to these terms. If you are accepting on behalf of a company, you confirm that you have authority to bind that company.

2. Services

We provide outbound marketing services, including audits, campaign build and launch work, and ongoing managed outbound programs. The exact scope, fees, and timeline for your engagement are set out in a separate proposal or statement of work. Where a proposal conflicts with these terms, the proposal governs for that engagement.

3. Fees and payment

Fees are stated in United States dollars and are due as set out in your proposal. Recurring engagements are billed in advance for each period. Late payment may lead us to pause work until the account is settled. Third-party tooling costs (sending platforms, data providers, domains) are your responsibility unless the proposal says otherwise.

4. Client responsibilities

You agree to provide accurate information about your business, offer, and target market, and to review materials we submit for approval within a reasonable time. You are responsible for the legality of the offers you promote and for honoring any opt-out or unsubscribe requests received through your own systems.

5. Compliance

We design campaigns intended to comply with applicable commercial email and data protection laws, including the CAN-SPAM Act, the GDPR where relevant, and comparable regulations. Compliance is a shared obligation. You confirm that you have a lawful basis for the outreach we conduct on your behalf, and we will not knowingly send messages that breach applicable law.

6. No guarantee of results

Outbound results depend on factors outside our control, including your offer, market conditions, and the speed of your own follow-up. Figures published on this site describe past engagements and are not a promise of future performance. We do not guarantee any specific number of replies, meetings, or revenue.

7. Intellectual property

Content on this website belongs to MadGTM. Deliverables produced specifically for you, such as copy, lists, and documentation, become yours once the related invoice is paid in full. We retain ownership of our underlying methods, templates, and internal tooling, and may reuse general knowledge and experience gained during the engagement.

8. Confidentiality

Each party will keep the other party's non-public information confidential and use it only to perform or receive the services. This obligation continues for two years after the engagement ends, and indefinitely for information that constitutes a trade secret.

9. Term and cancellation

Fixed-scope engagements end on delivery. Ongoing engagements continue month to month after any initial committed period and may be cancelled by either party with 30 days written notice. Fees already paid for work performed are non-refundable.

10. Limitation of liability

To the maximum extent permitted by law, neither party is liable for indirect, incidental, or consequential damages, including lost profits. Our total liability arising from an engagement is limited to the fees you paid us in the three months before the event giving rise to the claim.

11. Changes to these terms

We may update these terms from time to time. The updated version takes effect when posted on this page, with a revised date at the top. Material changes affecting an active engagement will be communicated to you directly.

12. Governing law and contact

These terms are governed by the laws of the jurisdiction in which MadGTM is established, without regard to conflict of law rules. Questions about these terms can be sent to [INSERT CONTACT EMAIL].